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May 28, 2001 Issue #38

Cover Story

Bath product sales near $3B

NEW YORK — Proving that the bath is more than just a niche category, the home textiles segment continued its steady ascent last year with 7.4 percent growth to $2.9 billion. For manufacturers like Panorama City, CA-based Veratex, which creates full coordinate lines for the bath, that figure is a reflection of consumers' increased interest in the category.