follow us

Nov 03, 2008 Issue #28

Cover Story

Cover Image for 2008-11-03
Wal-Mart Aims for 'Impact' In a Tough Economy

Bentonville, Ark. — Wal-Mart is embarking on an ambitious U.S. store remodel program as part of its three-year strategic plan, dubbed “Project Impact.” With the economy driving up Walmart's comp traffic from households with incomes over $65,000, the retailer believes it is in a position to grow market share and maintain it after the U.