HomTex taps Farias

Retail Editor 4, August 23, 2013

Prospect, Ken. - Industry veteran Al Farias has joined HomTex and will be involved in selling, planning, and forecasting bed pillow and mattress pads lines for retail distribution for big box retailers, department stores, and specialty retailers.

Family-owned HomTex manufactures the patented DreamFit sheet in the U.S. The company is based in Vinemont, Ala. and operates plants in Cullman, Ala. and Sylva, N.C. HomTex's permanent showrooms are located at 295 Fifth Ave. in New York and at the World Market Center in Las Vegas.

Farias spent many years of his career at Louisville Bedding Company in sales and marketing, handling major retail accounts.

"It is a great challenge, and having the solid support of the ownership and management team we should be able to bring quality, expertise, innovation and competitiveness to the retail market," said Farias.

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