NRF Foundation Launches New Research Website
May 16, 2013,
Funded by a contribution from U.S. audit, tax and advisory firm KPMG, the site offers analysis and highlights of NRF's consumer spending surveys along with key government indicators that relate to the economy, retail and employment, and other unique datasets regarding retail companies, purchasing influencers and economic trends.
As part of the effort, the NRF Foundation will release quarterly reports on industry issues and trends.
The Insight Center allows users to customi e and sort charts and graphs, pulling data from multiple sources, including the U.S. Census Department, the U.S. Bureau of Labor Statistics, the U.S. Department of Commerce, NRF's research, and consumer research firm Big Insight.
The center also offers consumer demographical information such as age, gender, and region, which can be used to build and download reports for specific research projects.