Protect-A-Bed Launches Interactive Merchandiser

CHICAGO - Protect-A-Bed at High Point Market last week showed a new interactive merchandising unit designed for furniture stores.
     The unit offers product information through streaming videos as well as product demos outlining features and benefits. The module is also stocked with product samples, along with information consumers can take home with them.
      The module is also on display in Protect-A-Bed's Las Vegas showroom.
    "Today's consumer wants to use technology to learn about new products, so we're offering everything from our Interactive Merchandising Unit with its video features and QR codes to smartphone applications to educate them and support our dealers' sales efforts," Chris Taylor, director of sales, furniture retail and rental division at Protect-A-Bed said.

Home & Textiles Today Staff | News & Commentary

 Home Textiles Today is the market-leading brand covering the home and textiles markets, offering a comprehensive package of print and online products. Home & Textiles Today provides industry news, product trends and introductions, exclusive industry research, consumer data, store operations solutions, trade show news and much more.

Featured Video

  • 1200 Suppliers are Ready for You at Intertextile Shanghai

    Camera Icon More Videos

Subscribe to
Home & Textiles Today eDaily
Receive the news you need to know about the trends in the industry delivered right to your inbox.


HTT August 2017

See the August 2017 issue of Home & Textiles Today. In this issue, we look at the Top 50 Retailing Giants Report, plus Manufacturing: Made in the USA gaining ground; International: Portugal ramping up exports; New products: NY Now home textiles introductions; Outlook: Commentary from H&TT's editors; and Planning: Trade show calendar.

See details!