Protect-A-Bed Launches Interactive Merchandiser
May 7, 2012,
The unit offers product information through streaming videos as well as product demos outlining features and benefits. The module is also stocked with product samples, along with information consumers can take home with them.
The module is also on display in Protect-A-Bed's Las Vegas showroom.
"Today's consumer wants to use technology to learn about new products, so we're offering everything from our Interactive Merchandising Unit with its video features and QR codes to smartphone applications to educate them and support our dealers' sales efforts," Chris Taylor, director of sales, furniture retail and rental division at Protect-A-Bed said.
Related Content By Author
1200 Suppliers are Ready for You at Intertextile Shanghai
Home & Textiles Today eDaily
Most Viewed Articles
See the August 2017 issue of Home & Textiles Today. In this issue, we look at the Top 50 Retailing Giants Report, plus Manufacturing: Made in the USA gaining ground; International: Portugal ramping up exports; New products: NY Now home textiles introductions; Outlook: Commentary from H&TT's editors; and Planning: Trade show calendar.