Target names former Gap exec the company's new evp, cmo
April 2, 2012,
Minneapolis - After a search that began last fall, Target Corp. has named Jeffrey Jones II as its new evp and chief marketing officer, effective immediately.
Jones replaces Michael Francis, who left in early October to become the new president of JCPenney.
"Marketing is a key differentiator for Target and I am confident that under Jeff's stewardship, we will continue to build on our long history of surprising and delighting our guests," said Gregg Steinhafel, chairman, president and ceo.
Jones described Target as "a brand I've studied and admired as a marketer for more than a decade, and one my family shops almost daily." Jones said.