Kohl’s to launch Dana Buchman apparel in 2009
January 18, 2008,
Menomonee Falls, Wis. – Mid-tier retailer Kohl’s has reached a licensing agreement with Liz Claiborne Inc. naming Kohl’s the exclusive U.S. retailer for the Dana Buchman brand in fashion merchandise and – potentially – in home textiles.
Women’s apparel, intimate apparel, accessories, and footwear will be available in spring 2009 in more than 1,000 Kohl’s stores nationwide and on Kohl’s.com. Ultimately, the brand “may extend into home, beauty and fragrance categories,” the retailer said.
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