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Trendease in Heimtextil deal

Frankfurt – Heimtextil organizer Messe Frankfurt has signed an agreement making Trendease International the event’s exclusive online media partner for reviewing trends presented at the show.

Trendease is an online design and style publication focused on presenting the latest trends from around the world. Readers in 121 countries generate more than 600,000 visits a month.

“It’s a great tool for those who could not travel to the show as well as for those who did but want to review it after the fact,” said Jennifer Castoldi, Trendease’s ceo and chief creative director.

To celebrate the deal, Trendease is offering the Heimtextil trend book as a gift to new subscribers or renewals through Jan. 9, 2008.

The next Heimtextil takes place Jan. 9-12, 2008 in Frankfurt.