Kohl’s in Mudd exclusive with Iconix
December 10, 2008,
Iconix chairman and ceo Neil Cole observed, “We have experienced the power of Kohl’s with our Candie’s exclusive license agreement which has been expanded into over 30 product categories across the store. We look forward to similar long term growth and expansion for the Mudd business.”
Candie’s is featured in soft home as well as apparel categories at Kohl’s.
The hip, casual Mudd is already featured at Kohl’s in girls’ and juniors’ bottoms, footwear and jewelry, the retailer noted, adding: “The collection will expand to include girls’ and juniors’ apparel, intimate apparel, sleepwear, and accessories.” Footwear will not be an exclusive, the companies said.
“While the economy remains challenging, we know our exclusive, world class brands are resonating with customers and giving shoppers one more reason to embrace Kohl’s as their destination,” said Don Brennan, senior evp, Kohl’s.
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