July 19, 2004,
Amazon goes back to school
Amazon.com is stepping up its commitment to back-to-school this year, with a strong emphasis on flannel bedding as well as extra-long twin sheets.
Because so much of back-to-school merchandise traditionally focuses on rock-bottom price points, the season has not fit into Amazon's better/best grid, he said. However, as the retailer works to expand its home offerings — now at 1 million skus — it's also decided to carve out its own piece of the back-to-school market.
Fortunoff taps Cobuzzi as svp, marketing and sales promo
Peter Cobuzzi has been named senior vice president, marketing and sales promotion at Fortunoff.
He comes to Fortunoff most recently from Lenox Inc, where he was vice president, brand development, since 1998. Cobuzzi was responsible for brand management, market research and strategy, including brand positioning, brand building, general consumer and bridal marketing, advertising, public relations and sales promotion.
Prior to joining Lenox, Inc., he was with Tourneau, as vice president of advertising and helped open their Tourneau Time Machine. He also spent several years at Phillips van Heusen as director of marketing for the Geoffrey Beene retail group, and at Bally of Switzerland, as director of advertising and public relations.
Denofrio named svp, Macy's Home Store
Joe Denofrio has been named senior vice president, soft home fashion, for Macy's Home Store.
The position is for the newly organized Macy's Home Store that will merchandise all home business for Federated's divisions except Bloomingdale's.
Denofrio had been senior vice president, Macy's East fashion. He reports to Eric Salus, president of Macy's Home Store. The furniture fashion responsibility will be named later.
Steve Cardino, who had been vice president, fashion director/home for Macy's East, has been named vice president of fashion director/men's for that division.
Ikea recruitment fair promotes balance
To underscore its work/life balance philosophy, Ikea will hold a job fair in Tempe, Ariz., at a resort.
The July 24 fair — at which Ikea will be scouting to fill 400 store- and warehouse-related positions — will offer free childcare, a lunch coupon to the first 100 qualified job applicants and a drawing for a free weekend at the Pointe South Mountain Resort, where the fair is taking place.
"We realize that people have hectic schedules and extensive commitments that can make it extremely challenging to pursue a career opportunity," said Joseph Roth, the retailer's director of expansion public affairs. The Tempe fair is intended to make the job hunt process "a little easier to juggle, as well as a fun day out, which is what our Ikea stores are all about," he said.
SuperTarget to hit D.C.
Target will bring its supercenter concept to the Washington, D.C., market later this month with the July 25 opening of SuperTarget units in Gainesville and Leesburg, Va.
Following the openings, Target will operate 126 SuperTarget stores in 20 states: Alabama, Colorado, Florida, Georgia, Illinois, Indiana, Iowa, Kansas, Louisiana, Minnesota, Missouri, Nebraska, North Carolina, North Dakota, Oklahoma, Tennessee, Texas, Utah, Virginia and Wisconsin.
The Gainesville unit is located at 13301 Gateway Center Drive and Leesburg at 1200 Edwards Ferry Road.