Hilfiger Fifth Avenue store set for November 

New York – The tourist-jammed stretch of Fifth Avenue from Central Park to 34th Street will gain another shopping icon this November with the planned opening of the Tommy Hilfiger world flagship store.


With 22,000 square feet over four floors at 781 Fifth (between 53rd and 54th Streets) – the location occupied by Fortunoff since the 1970s – the store will showcase the entire range of Hilfiger lifestyle products, including home, the company said.


Revman International is the bed and bath licensee for the Tommy Hilfiger brand.


Tommy Hilfiger Group operates 545 stores worldwide.


Fred Gehring, ceo, said, “We have established an important retail presence throughout the world in cities such as London, Paris, Milan, Moscow, Shanghai, and Sao Paolo. Yet we were missing a real global anchor in New York City, the home of our brand, for quite some time. We are incredibly excited that following a long search, we have secured the perfect location for this very important initiative.”


Tommy Hilfiger said the new store will be part of “our efforts to further redefine and elevate the brand’s positioning in the U.S. market, a process which is well underway since our privatization in 2006.”


He added that, while the company will accelerate new store openings, it will strike a “balance” with “the nationwide presence at wholesale via our strategic alliance with Macy’s,” a reference to the exclusive merchandising deal the retailer signed last October for Tommy Hilfiger men’s and women’s apparel.

Home & Textiles Today Staff | News & Commentary

 Home Textiles Today is the market-leading brand covering the home and textiles markets, offering a comprehensive package of print and online products. Home & Textiles Today provides industry news, product trends and introductions, exclusive industry research, consumer data, store operations solutions, trade show news and much more.

Featured Video

  • Live From New York: Fashion Comes Across the Pond

    Camera Icon More Videos

Subscribe to
Home & Textiles Today eDaily
Receive the news you need to know about the trends in the industry delivered right to your inbox.


HTT Cover October 2017

See the October 2017 issue of Home & Textiles Today. In this issue, we look at the Top 25 Online Retailers.  H&TT's exclusive annual ranking of the biggest online sellers of home textiles finds that while pure play etailers continue to fly, bricks & clicks are digging into omnichannel. See details!