Robert Allen launches third generation of Williamsburg fabrics
Retail Editor 4 -- Home Textiles Today, July 22, 2013
New York - The Robert Allen Group's new Williamsburg Classics III collection draws from traditional designs of 18th Century Colonial Williamsburg.
Using what it described as a "playful color palette [that] lends a lively touch to this mix of classical and transitional designs," Robert Allen's latest Williamsburg offering encompasses a range of constructions, from linens to embroideries and lace.
"We always love updating the classic Williamsburg designs," explained Christy Almond, vp, design, The Robert Allen Group. "This season, our primary focus was enlivening the color palette to include fresh versions of the colors that would have been traditionally used with these patterns. We also expanded the available constructions to include a gorgeous lace and new embroideries."
Color is key in this collection. Williamsburg III leads with a saturated and fashion-forward Mandarin color scheme, an evolution of the Azalea and Salem Red hues seen in previous Williamsburg Classics lines. When paired with turquoise, "the fabrics tell a story also present on today's runways," the company noted. Fresh Aubergine and Peridot hues also have a strong presence in the collection. For a more subdued story, designers can choose from a multitude of lush neutrals, including Parchment, Dorian Grey, and Bark.
All prints are 100% linen, but the wovens represent a more diverse variety of constructions. A fine lace and detailed, couture-like embroideries enhance the collection's elegant appeal. Swooping paisleys, reimagined floral motifs, and classic geometrics provide for an assortment of uses as both statement pieces and coordinates.
Fabrics of note include:
- Brafferton's soft lace construction, which displays a delicate vine motif available in two soft neutrals - parchment and snow.
- Carrs Hill, which pairs a saturated ground with interlocking circle medallions in novelty yarns in five classic colors -- federal blue, mandarin, parchment, snow, and turquoise.
- Carters Grove, which features a classic diamond motif with a soft watercolored appearance perfect as a coordinate in eight vibrant hues -- aubergine, bark, cardinal, Dorian Grey, federal blue, mandarin, peridot, and turquoise.
- Great Hopes, a delicate floral and vine embroidery on a traditional cotton ground and in six colors -- aubergine, colonial, Dorian Grey, mandarin, mint julep, and turquoise.
- Kingsmill, an abstract Indiennes floral with a block print-inspired design, illuminated in six clear colors -- aubergine, bark, colonial, Dorian Grey, peridot, and turquoise.
- Market Square's bold design juxtaposes crisp white paisleys and foliage against a saturated background in six colorways -- aubergine, bark, Dorian Grey, federal blue, peridot, and turquoise.
- Quarterpath, a new take on a standard stripe, alternating solid bands with those in a slim ikat, in five cool colors: aubergine, colonial, Dorian Grey, mandarin, and turquoise.
- Raleigh Tavern, a bold linen print with an oversized paisley teardrop motif showcases a modern take on a classic design in six fresh color stories -- aubergine, colonial, Dorian Grey, mandarin, mint julep, and turquoise.
- Shields Tavern, a classic medallion design featuring detailed dots for an embroidered effect, available in six colors: bark, Dorian Grey, federal blue, mint julep, peridot, and snow.
- Wetherburns, which showcases a classic floral motif common in colonial times, but is updated in a range of six fresh colors: aubergine, colonial, daffodil, Dorian Grey, mandarin, and mint julep.
Mednick Talks to HTT about Online Trends for Textiles