Noursion rugs are "Ready for Love" with Eva Longoria
Retail Editor 4 -- Home Textiles Today, June 18, 2012
Saddle Brook, N.J. - Nourison rugs will be making a cameo appearance on a new prime time TV show this fall.
More specifically, two of Noursion's Siam rug styles will be featured as part of the set of the new "Ready for Love" NBC dating show, starring actress Eva Longoria.
The show centers on three eligible bachelors, each of whom gets help looking for new love from an experienced matchmaker. And the mandate is that everything has to feel "top notch/A-list/luxury."
Longoria is the show's executive producer. "Ready for Love" starts production this month and will be shooting June through August. It is set to premiere in the fall.
Nourison's rugs will be mentioned in the show's credits, noted marketing director Thomas Itty.
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