Macy's Launches Brazilian program with Debut of "O Mercado"
May 5, 2012-- Home Textiles Today,
Macy's last week launched "O Mercado, the Market at Macy's" - a curated shop of Brazilian products and the latest installation of the retailer's "Brasil: A Magical Journey" campaign.
The campaign features exclusive, limited-edition items, both inspired by and made in Brazil, in a store within-a-store marketplace covering several categories, including home.
Related Content By Author
Industry Related Content
Countdown to Heimtextil 2015 - Part 3