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Elder-Beerman to add concept store in Michigan

Coldwater, MI — Elder-Beerman Stores Corp. will celebrate the grand opening of its newest department store, and 10th concept store, here this week.

The 55,000-square-foot store will carry a mix of fashion merchandise, a full assortment of home furnishings and cosmetics and fragrances. The new concept store is designed with a more convenient store layout and high-capacity fixturing.

Some of the new concept store features include centralized customer service centers, self-select cosmetics and a bridal registry kiosk.

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