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Capel Restructures Sales Territories

Capel Rugs restructured its sales territories effective April 1, reassigning is dealers by state to regional sales managers.

“In order to meet the needs of an evolving marketplace Capel has restructured its sales force with dedicated company employees in a flexible plan that still meets the needs of our dealer channel,” said Allen Robertson, vp of sales. “The decision to restructure is part of Capel Rugs' ongoing program to make the company more responsive to the marketplace.”

The new full-time sales team includes Andrew Buchheit, Vickie Carder, Gil Flores, Laura Freitag, Jim McNally, Tom Perraud and Jake Sweeters — all of whom now oversea a designated geographic location.

Capel said the new structure will allow the company to “focus more on maintaining and developing relationships with its customers and meaningful dialog with its dealers.”

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