Haywin adds McClintock to growing license lineup
Home & Textiles Today Staff -- Home Textiles Today, April 29, 2002
Haywin Textile Products announced that it has signed a licensing agreement with Jessica McClintock Inc., bolstering its rapidly growing stable of licenses that now include FUBU, Simmons Beautyrest and Fruit of the Loom.
The agreement follows Haywin's new strategy of becoming a supplier of branded programs.
The new line will launch in October. The product line will include fashion bedding, flannel and jersey knit sheets, fashion bath ensembles with coordinating shower curtains, and accessories.
McClintock is known primarily throughout the fashion apparel world as a designer of romantic looks. She has existing licensing deals for the home, which include dinnerware and furniture.
According to Haywin, the line will be previewed over the summer and will ship to its department and retail store customers by October.
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