Braids for ITM
Home & Textiles Today Staff -- Home Textiles Today, September 24, 2013
At the New York Market - Braided rugs are front and center this week for rug maker International Textile Manufactures (ITM).
The newest offerings include a jute denim grouping of rugs, jute taped rugs and rugs with braided jute yarn that this then braided into a rug.
The company is also showing some of the braided rugs with non-slip backing.
The showroom will focus on the outdoor trend.
"People are spending a lot of time and money on outside rooms. While retailers see this as seasonal business, for a lot of regions it's is all year round," said Jeffrey Cohen, national sales manager.
With Edie Inc., ITM is merchandising a cabana stripe rug available in a range of colors with Edie's matching stripe pillow, both designed for outdoor use.
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