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Kohl's, Food Network launch new breast cancer-cause kitchen collection

Retail Editor 3 -- Home Textiles Today, April 27, 2011

Menomonee Falls, Wis. - Kohl's Department Stores continues to be a supporter of the fight against breast cancer with its newest offering of "Kohl's Cares" cause merchandise, created by Food Network.

Julie Gardner, Kohl's evp and chief marketing officer, said the collection represents the retailer's first cause merchandise offering that is kitchen-focused. Set to retail for $5 or $10 each, the collection's pieces are made in various shades of pink and white. Products include: a variety of kitchen towels and scrubbers; serving ware; reusable market bags; aprons; measuring cups and spoons; and other related items.

The line is available now through the end of July in all 40 of the mid-tier department store's Wisconsin units as well as online at 100% of the net profit will be donated to support the fight against breast cancer.

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