Crown Crafts signs luxury Kelly Rightsell brand
September 8, 2005,
GONZALES, La. -- Crown Crafts, Inc. has signed a licensing agreement with Kelly B. Rightsell Designs, expanding its presence into luxury distribution channels for infant and juvenile bedding and accessories.
Crown Crafts will focus marketing and sales efforts on the luxury market with crib sets starting at $450 retail. New product introductions will be made at the upcoming ABC Show in Las Vegas this month.
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