Hedaya branches into kitchen
Lissa Wyman -- Home Textiles Today, March 17, 2003
New York — After a trial run over the past year, Home Wear, the contemporary lifestyle casual goods division of table linens supplier Sam Hedaya Linens Corp., is adding kitchen textiles to its offerings.
Home Wear first started testing the possibility of adding kitchen textiles coordinates to its line of table linens last year.
Product introductions include chair pads, potholders, oven mitts, kitchen towels and aprons. All of these collections will directly coordinate with the Home Wear division's table lines offerings, including tablecloths, tablecloth round toppers, runners, napkins and placemats. The kitchen textiles target specialty and department stores.
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