Homespice Décor bows Supernova rugs
January 12, 2007,
Tucker,Ga.– Taking traditional braided rugs to new heights is braided rug and accessory manufacturer Homespice Décor. At the Atlanta International Area Rug Market, the company – formerly known as J Quilts Co.– is introducing its Supernova collection of contemporary braided rugs.
Supernova rugs are cotton. Each piece is handmade by one craftsman, who begins by creating a circular pattern at the rug's center and adds rows of braids connecting the center to the edge, “mimicking an artistic impression of a real Supernova,” Gupta explained. “We've designed new types of rugs that don't look outdated. While maintaining the quality and tradition of the centuries-old art of rug braiding, we have revolutionized the end result.”
Now trademarked, Supernova's special construction called for Homespice Décor to invest in new machinery and production techniques, and provide extensive training to the 350 employees involved in the process, Gupta said.
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