Crayola Partners with Whisper Soft

Crayola has signed a licensing agreement with Whisper Soft Mills for a full line of children's bedding and coordinating décor to launch later this year.

In addition to comforters, sheets and decorative pillows, Whisper Soft will offer coordinating rugs, canopies, headboards, nightstands, shelves and more.

“Utilizing Crayola's array of extended products and creative applications will be an important aspect in developing unique and distinctive room décor,” added Susan Opalewski, vice president of design and marketing for Whisper Soft.

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See the May 2017 issue of Home & Textiles Today. In this issue, we discuss our annual Market Basket survey, which finds higher prices and more polyester at leading retailers. See details!