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H&M Home goes live in U.S.

New York - H&M's launch of ecommerce in the U.S. yesterday also marked the introduction of the fast-fashion retailer's home merchandise in the country.
The home collection includes bedding, towels, bath accessories, kitchen and table linens, curtains, and decorative pillows.
H&M operates nearly 300 apparel stores in the U.S.
The retailer will open a popup shop on Aug. 22 in New York City's Meatpacking District to show off the site as well as the new Paris Show apparel collection.

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