NYIGF to change name, layout this summer

Retail Editor 1, January 28, 2013

New York - The New York International Gift Fair this summer will become NY Now as part of a three-year reorganization of the event.

The tagline for NY Now, which will take place Aug. 17-21 at the Javits Center and Pier 94 in New York City, is "The Market for Home + Lifestyle."

The show is being divided into four key segments: Home, Handmade, Lifestyle and New.

Home goods - including textiles - will relocate to Level 3 in the Javits Center. Along with textiles, that level will house tabletop, gourmet housewares, home furnishings and Accent on Design.

Lifestyle - gifts, stationery, Baby + Child, personal care/wellness and personal accessories - will be located at the Javits on Level 1.

Handmade/Global Design will be sited on Level 4, while Handmade/Designer Maker will be on Level 2.

The New York's Newest artisan resource will occupy Pier 94.

The changes "not only will reinforce the depth and breadth of resources in the New York market, but also will better reflect the way retailers are shopping and sourcing today," said Christian Falkenberg, NYIGF director and vp of show organizer GLM.


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