Iconix taps Brodsky to manage Peanuts
Home & Textiles Today Staff -- Home Textiles Today, January 7, 2013
New York -- Iconix Brand Group Inc. has appointed Leigh Anne Brodsky to the position of managing director of Peanuts Worldwide, a joint venture with Charles M. Schulz Creative Associates, effective immediately.
In her new role, Brodsky will oversee the global business for the Peanuts property, including the launch of the recently announced 2015 feature film from Twentieth Century Fox and Blue Sky Studios. She will also oversee and develop the Iconix Entertainment division as well as seek out properties for the Company's growing portfolio of brands.
"Leigh Anne is a highly regarded strategic thinker, with a track record in identifying and developing entertainment properties and delivering impeccable results," said Neil Cole, president and chairman, Iconix. "As we continue to build our global Peanuts business, her experience and leadership will be invaluable. We also believe she can successfully build a stable of entertainment based properties with potential new revenue streams that will expand our business."
A licensing professional for more than 20 years, Brodsky is previously served as president at Nickelodeon Consumer Products, working with a broad roster of properties that included SpongeBob SquarePants, Dora The Explorer, Blue's Clues, Comedy Central's South Park, and MTV's Jersey Shore, as well as several strategic acquisitions that she initiated such as Teenage Mutant Ninja Turtles and Beatrix Potter.
Earlier in her career, she worked with other major entertainment properties, including Saturday Night Live, Lassie, and Garfield.
"I'm excited to take a leadership role with the beloved cast of Peanuts once again," said Brodsky, who previously worked on the property as an executive with United Media Enterprises. "I'm also delighted to work with Neil Cole and the Iconix team to build upon their powerful portfolio of global brands."
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