Gilt Launches Dedicated Home Site
Home & Textiles Today Staff -- Home Textiles Today, November 25, 2011
Luxury flash site retailer Gilt has created a new site, Gilt Home, dedicated to high-end hard and soft home goods.
For the debut, Gilt Home's landing page features Missoni Home - the brand's true luxury collection as opposed to the quick-hit sub-brand that recently blew out at Target.
Other home textiles brands called out on the home page include Sferra (bedding, bath and table linens), Zambiatti throws, RoomService decorative pillows and area rugs from WorldScape.
"We're expanding our selection of luxury merchandise from top brands like Missoni, Frette, and Michael Aram, organized by theme and viewable by category," Gilt Home editorial director Tom Delavan wrote in the site's welcome letter.
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