Calvin Klein returns to table linens with Town & Country
Retail Editor 4 -- Home Textiles Today, September 14, 2011
New York - Calvin Klein Home is returning to the table linens category, announcing a new licensing agreement with Town & Country Living.
The new line, including cloths, napkins, napkin rings, runners and placemats, will debut at the New York Home Fashions Market this week, showing at the Calvin Klein Home showroom at 205 W. 39th Street. Starting in November, the line will be shown at Town & Country's 295 Fifth Avenue showroom.
Calvin Klein, which has its core bed and bath license with Design Works International, previously had a table linens line through WC Designs before that company filed for bankruptcy and was absorbed by another firm in the textiles industry. The designer label has been out of the category since then.
"We are pleased to add designer table linens to our existing home offering," said Tom Murry, president of Calvin Klein Inc. "By partnering with Town & Country, we bring together our innovative designs with their manufacturing expertise."
"Calvin Klein Home will be a great asset to the Town & Country portfolio of products," said David Beyda, chairman of the company. "Fashion design is such a perfect complement to table linens."
The new line will reflect the classic modern design aesthetic that Calvin Klein is known for, the company said, and will include cottons, jacquards, woven synthetics and prints. Retail prices will be in the $8 to $80 range.
Other Calvin Klein Home licensees include Nourison for rugs and Pacific Coast Feather for utility white goods, as well as furniture and tabletop programs.
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