Target extends licensing lineup with Amy Coe

Minneapolis — Although it recently dropped short-lived partnerships with designers Philippe Starck and Todd Oldham, Target Stores is still forging designer deals. The latest: a new partnership with designer Amy Coe for a line of baby bedding, blankets, and nursery home accents.

The exclusive Amy Coe line, which will fall under the personal direction of the children's bedding and accessories designer, is scheduled to be available at all Target stores in January.

The mix-and-match collection will offer bumper pads, sheets and duvets in complementary circus-themed print, floral, plaid dot and diamond prints. Home accessories for the collection will include lamps with fabric shades, wallpaper borders, chenille blankets, diaper bags and a stuffed elephant toy. Prices will range from $3.99 to $39.99.

"Good design should be available to everyone," said Coe. "The collaboration with Target will allow us to reach many new groups of design-savvy families."

Home & Textiles Today Staff | News & Commentary

 Home Textiles Today is the market-leading brand covering the home and textiles markets, offering a comprehensive package of print and online products. Home & Textiles Today provides industry news, product trends and introductions, exclusive industry research, consumer data, store operations solutions, trade show news and much more.

Featured Video

  • Live From New York: Fashion Comes Across the Pond

    Camera Icon More Videos

Subscribe to
Home & Textiles Today eDaily
Receive the news you need to know about the trends in the industry delivered right to your inbox.

CURRENT ISSUE

HTT Current issue for September 2017

See the September 2017 issue of Home & Textiles Today. In this issue, we look at the Attack of the Killer Third Tier: Monster off-pricers are climbing to the top of the food chain, plus New Products: 40 pages of new products debuting at the New York Home Fashions Market; Home Stores: TJX unveils first U.S. HomeSense store; Clicks to Bricks: Boll & Branch moves from digital to physical retailing; and much more... See details!