AMERICAN BLANKET CORP.
Cinda Baxter -- Home Textiles Today, March 30, 2001
Dalton, GA (706) 226-5555
This fledgling blanket resource puts the emphasis on four to six new prints in raschel-knit, high-pile blankets. The blanket throws are available in two sizes, 50" x 60" and 60" x 80". Printed blanket/throws will coordinate with a solid-color assortment introduced in February. The company is taking a plush, raschel construction popular in the infant and juvenile markets and trading it up to master-bedroom sizes and looks. The 85 percent acrylic/15 percent polyester high-pile is machine washable and dryable. The 50" x 60" targets a $25 retail, and the 60" x 80" is aimed at a $40 retail.
Industry Related Content
Celebrity Branding at NY Home Fashions Market