Sears marketing chief Chow resigns

Hoffman Estates,Ill.– Barely two years into her promotion, Joan Chow left her post as svp and chief marketing officer for Sears Roebuck and Co. as of late last week.

A company spokesperson told HTT that the company has already begun searching for her replacement. In the interim, Maureen McGuire, evp and cmo for Sears Holdings, is overseeing marketing for Sears Roebuck and Co.

Chow became svp/cmo in the summer of 2005 and was responsible for the strategic integration of Sears Roebuck's marketing and customer relationship management efforts. Prior to that, she served as vp, marketing services.

Since joining Sears in 1998, Chow held various marketing roles in Sears' Home Services, including director of customer relationship marketing, director of business marketing, and vp of marketing.

Home & Textiles Today Staff | News & Commentary

 Home Textiles Today is the market-leading brand covering the home and textiles markets, offering a comprehensive package of print and online products. Home & Textiles Today provides industry news, product trends and introductions, exclusive industry research, consumer data, store operations solutions, trade show news and much more.

Featured Video

  • The Countdown to the ICON Honors Continues featuring Christophe Pourny

    Camera Icon More Videos

CURRENT ISSUE

HTT digital edition

See the May 2017 issue of Home & Textiles Today. In this issue, we discuss our annual Market Basket survey, which finds higher prices and more polyester at leading retailers. See details!