Cupron Offers Bedding that Beautifies

Greensboro, N.C. — New anti-wrinkle bedding is headed for the market — but the wrinkles it smoothes out aren't in the sheets.

Cupron's “Beauty While You Sleep” pillows, pillowcases and sheets incorporate technology that reduces the appearance of skin blemishes, wrinkles and crow's feet. The patented bedding fabric remains active overnight, as one sleeps, resulting in healthier-looking skin, according to ceo and founder Jeff Gabbay.

Gabbay is a biochemist specializing in textiles. His company develops bioactive fibers for healthcare, industrial, military and consumer uses. Gabbay struck upon the copper technology when he set out to create a fabric that could kill the common dust mite — a quest to aid his asthmatic son. It was during testing of the material that he discovered its restorative properties.

“What we found clinically is that it has an unusual healing effect. That effect is the creation of collagen, so it will actually reduce the appearance of wrinkles,” said Gabbay.

Cupron Inc. will experience its first U.S. nationwide rollout next month with the launch of its copper-impregnated bedding at a major department store, catalog, and e-commerce retailer.

Cupron's U.S. retail debut will feature solid color sheet sets, pillowcases, and sleep pillows. Beauty While You Sleep is already available in Japan. The pillowcase is also available through Cupron's website, where a single case sells for $49.99.

Through its R&D facility in Israel, Cupron is also developing a cosmetics and beauty product line based on the technology, and is currently involved in application processes with the U.S. FDA and EPA for approvals for a broad range of products. Cupron's technology has been published in several medical and textile publications, including FASEB Journal, Current Medicinal Chemistry, the International Journal of Textiles, and others.

“Better health through technology is what we're shooting for,” said Gabbay.

Next up for Cupron are projects involving sheets that can kill the source of hospital-acquired infection as well as fabric that can aid in the healing of wounds and bedsores. In addition, NASA has agreed to test the copper-infused bedding to determine whether its anti-microbial qualities might make it suitable for future astronaut missions.

“Bacteria proliferates and mutates more quickly in space,” said Gabbay.

Home & Textiles Today Staff | News & Commentary

 Home Textiles Today is the market-leading brand covering the home and textiles markets, offering a comprehensive package of print and online products. Home & Textiles Today provides industry news, product trends and introductions, exclusive industry research, consumer data, store operations solutions, trade show news and much more.

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See the September 2017 issue of Home & Textiles Today. In this issue, we look at the Attack of the Killer Third Tier: Monster off-pricers are climbing to the top of the food chain, plus New Products: 40 pages of new products debuting at the New York Home Fashions Market; Home Stores: TJX unveils first U.S. HomeSense store; Clicks to Bricks: Boll & Branch moves from digital to physical retailing; and much more... See details!