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Whoopi G Heads to QVC

Online and TV retailer QVC has launched Whoopi Goldberg's G Beds; the line was previewed by manufacturer Colonial Home Textiles last summer during the New York Home Fashions Market.

On Feb. 28, the $7 billion retailer began offering the line, which includes linens, duvet covers, decorative pillows and throws in a range of silks, burnout velvets, and also more casual looks.

"Whoopi's passion and personal connection with each and every piece is evident throughout the entire collection," said Doug Rose, QVC vp of merchandising brand development.

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