Unifi Promotes Repreve 'For the Planet'
October 13, 2008-- Home Textiles Today,
Polyester and nylon yarn producer Unifi, Inc. has launched www.Repreve.com and coordinated efforts to heighten awareness for this 100% recycled yarn brand.
As part of the "Repreve For the Planet" campaign to consumers and the home textiles and apparel industries, the website components include:
*What is Repreve? — Detailed illustration on how the product is made and its unique-to-the-market qualities.
*How Green is Repreve? — Benefits to the environment and resource conservation.
*Repreve Gives Back — Consumers use hangtag code to vote for causes through 1% For The Planet charity.
*Where to Find Repreve - Links to product brands made with Repreve recycled yarns.
Roger Berrier, evp, Unifi, said, "The new website will serve as a foundation for our current and future efforts, and reinforces our commitment to protecting and conserving our environment and the planet's natural resources."
Related Content By Author
Industry Related Content
Live from Intertextile Shanghai Home: Day 3