Surya, Australian designer launch new line
Retail Editor 1 -- Home Textiles Today, October 21, 2013
Calhoun, Ga. - At High Point Market this week, Surya is launching new additions to its exclusive collection with Australian designer Florence Broadhurst.
The new products include rugs and throws based on the works of the late designer, who Surya described as a renegade in the design world, known for her exotic and iconic patterns found throughout her expansive hand-printed wallpaper collection.
Featuring a range of classic motifs re-interpreted in both flat weave and hand tufted constructions, the Paddington and Mount Perry rug collections are inspired by "Broadhurst's adventurous spirit and impeccable eye for scale, pattern and color-evoking a contemporary, yet timeless, feeling," Surya said.
The lush new throw collection features antique lattice motifs in reversible knitted designs crafted of sumptuous 100% cotton.
"Stylistically ahead of her time, Florence Broadhurst's influences were many and broad, and today reflect her ability to remain relevant and respond to divergent trends and tastes," said Mark Smale, ceo, Signature Design Archive (SDA), managers of the licensing for Florence Broadhurst. "We believe Surya's new collections embody the energy, drama and diversity that Broadhurst came to espouse."
Surya will also introduce a number of Asian-inspired and lattice motif pillows to its Florence Broadhurst pillow collection, which launched in April 2013.
The new Florence Broadhurst collections will be on display at Surya's flagship showroom in High Point at Showplace 4100, which will be open daily from 8 a.m. to 8 p.m.
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