Pier 1 to Launch Ecommerce July 28

Fort Worth, Texas - Pier 1 will soft launch its ecommerce operation july 28 with a new web site on a new platform, the company announced today as it reported its 11th consecutive quarter of comp and profit gains.
     The ecommerce business will initially the same merchandise assortment as the stores, then add categories of merchandise not carried in-store, president and ceo Alex Smith told analysts during its quarterly conference call June 14.
     From a marketing perspective, Pier 1 will begin to ramp up its ecommerce messaging in the fall, he added.
     Net income for the quarter ended May 26 climbed 26% to $17.8 million, or 16 cents per share. Sale rose 7.9% to $361.1 million. Comps increased 7.2% on top of a 10.2% jump in the year-ago quarter.

Home & Textiles Today Staff | News & Commentary

 Home Textiles Today is the market-leading brand covering the home and textiles markets, offering a comprehensive package of print and online products. Home & Textiles Today provides industry news, product trends and introductions, exclusive industry research, consumer data, store operations solutions, trade show news and much more.

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HTT Cover October 2017

See the October 2017 issue of Home & Textiles Today. In this issue, we look at the Top 25 Online Retailers.  H&TT's exclusive annual ranking of the biggest online sellers of home textiles finds that while pure play etailers continue to fly, bricks & clicks are digging into omnichannel. See details!