Morgan Home Fashions lands Marvel license for beach
Home & Textiles Today Staff -- Home Textiles Today, July 25, 2011
Aberdeen, N.J. - Morgan Home Fashions it has signed a licensing agreement with Marvel Entertainment in the beach products category and will soon bring Marvel super heroes such as Spider-Man, Iron Man, Captain America, and Thor to a variety of products.
Items to be included in the Marvel line include pop-up tents, indoor and outdoor activity mats, roll up mats, lounge and chair covers, and collapsible beach chairs. The merchandise will be targeted toward kids of all ages and their parents.
Marvel beach products will be unveiled to retailers during New York Home Fashions Market Week from Sept. 19-23. The line will hit stores for the 2012 beach season.
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