Feizy Rugs Upgrades Website, Unveils Latest Catalog
Home & Textiles Today Staff -- Home Textiles Today, December 15, 2008
Between now and next month, Feizy Rugs will launch both its new and improved website, www.feizy.com, and the latest version of its Winter Home Catalog.
The revamped website is set to debut in January, and the catalog — spanning 360 pages that feature nearly 300 hand-knotted, hand-tufted and power-loomed rugs — is already out and available to customers.
For Feizy, the new version of www.feizy.com is special in that it represents one of the last projects that included Jeanne Carroll, the company's former director of advertising and marketing, who passed away last month.
The company said its entire website has been reorganized "and given a facelift to better serve the needs of the company's clients, sales representatives and the end consumer." It includes a gallery of all Fine and Home Collection designs, photos of a selection of one-of-a-kind oversize pieces – including both new and antique pieces, a section offering comprehensive product information such as how to care for different rugs, a newsroom, and a state-of-the-art business-to-business section.
The newly released Winter Home Catalog has also been revamped. Its pages feature single-rug photos and lifestyle scenes.
"Our marketing team has put all of their talents and efforts into production of an incredible sales tool," said Leah Feizy, assistant to the president.
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