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Value City gets with the programming

Columbus, OH — Value City is overhauling antiquated data systems — some of which date to the 1960s — in an effort to better gauge transaction patterns and merchandise flow.

"It's sad to say" that one of the reasons the parent company has not been able to make a quicker turnaround than it would like is because of outdated systems, which limited the chain's ability to retrieve information, said John Rossler, president and ceo of parent company Retail Ventures, during a third quarter conference call this week.

The division is mid-way through a substantial renovation of its systems — its largest issue — which "will help our business in the long term," he said. New POS and in-store systems will be brought in late in the fourth quarter 2003 to first quarter 2004. Afterward, warehouse and merchandising systems will be implemented in three phases in 2004 as to not effect the selling seasons — early in the first quarter, late after the spring selling season and then after Christmas buy and ship next year.

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