Sure Fit Wins Parenting Pick
Home & Textiles Today Staff -- Home Textiles Today, November 14, 2005
The editors of Parenting magazine have named Sure Fit's Performance Twill slipcover and pillow with Scotchgard Protector a Parenting Mom-Tested Pick.
The magazine's editors evaluated the slipcovers for overall quality, design and effectiveness, and then sent them to moms across the country for testing at home.
The new wrinkle-resistant, heavyweight twill slipcover took top honors.
“Performance Twill has clearly hit a nerve with the world's toughest critics — moms,” added Kathleen Cwirko Spero, vice president of marketing for Sure Fit.
Industry Related Content
Celebrity Branding at NY Home Fashions Market