CHF to unveil Blah, Blah, Blah b-t-s collection
August 28, 2008,
New York – Home textiles supplier CHF Industries and Nicholas Graham’s 100 Minute Company, which last month inked a master license and consulting agreement, will unveil a college-level back-to-school line branded “Blah, Blah, Blah” at the September market week here.
Inspired by novelty T-shirt styles, the collection will feature “dirty” bath rugs, colorful graphics and “screaming packaging,” that the companies say will provide “a witty approach to everyday items,” with a Blah, Blah, Blah tagline: “Beds are not just for sleeping anymore.”
“Nick often knows what consumers want before they do,” said CHF chairman and ceo Frank Foley. “We believe this affordably-priced collection of irreverent bedding and bath is exactly what they want and what’s missing at retail today.”
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