Sears Canada Debuts College Pop-up Stores
September 8, 2008,
Sears Canada is opening a series of pop-up stores on university campuses across the province of Ontario this month, stocked with housewares, home decor, bed and bath, electronics, and cosmetics.
"A pop-up temporary storefront concept has been gaining popularity in Canada, and Sears Canada is delighted to bring this concept to four Canadian universities, at a relevant and exciting time like back to school," said Dene Rogers, president and ceo, Sears Canada.
The locations, each about 900 square feet, will feature a recruitment area for students interested in jobs at nearby Sears stores, and a Sears Travel and Sears MasterCard application kiosk.