Broyhill Targets Rugs, Top of Bed
Home & Textiles Today Staff -- Home Textiles Today, October 30, 2006
Broyhill Furniture may add rugs and top-of-bed products to its new Broyhill Home Solutions accessory collection by next High Point Market.
The company debuted Home Solutions this month, with 1,200 skus in lamps, tabletop accents, hand-painted accent furniture and wall art to complement its furniture. "This comprehensive selection of accessories is exclusive to Broyhill," said Deborah Blackburn, director of Broyhill Furniture's accessory program.
Products for Broyhill Home Solutions were sourced from China and India, and are stocked in Broyhill's Lenoir, N.C., warehouse. Broyhill tested the program over the summer in 11 markets across the country and reported "great results in both sales and order replenishment," according to Mark Summerour, vp of dedicated distribution.
Broyhill is part of Furniture Brands International, also the parent company of Drexel Heritage, Henredon, Maitland-Smith, Lane and Thomasville.
Contributed by Cinde Ingram, business editor at Home Accents Today, HTT's sister publication.
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