Paula Deen signs on for Sleep Innovations mat
Retail Editor 1 -- Home Textiles Today, March 13, 2012
West Long Branch, N.J. - Sleep Innovation's new Anti-Fatigue Kitchen Mat comes with an endorsement from celebrity chef Paula Deen.
The foam-filled mat is waterproof, stain resistant and easy to clean. It features a non-skid bottom and comes in wide range of colors, sizes and patterns.
Emmy Award-winner Deen, whose Southern cooking show made her a Food Network star, called the mat "the cook's must-have item next to the apron."
"We're honored to have one of America's iconic home cooks endorsing the new Anti-Fatigue Kitchen Mat," said Sleep Innovations executive vp of channel marketing Lisa Thorstenson. "By incorporating all of the features that cooks like Paula Deen look for in a kitchen mat, we were able to design a product that is stylish, durable and supportive."
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