Martex launches campaign aimed at reducing landfill waste in textiles industry
July 1, 2011,
Spartanburg, S.C. -- Martex Fiber Southern Corp. (MFSC) has unveiled a new eco-minded campaign in which it stresses the importance of waste reduction and urges its industry partners and competitors alike to do the same.
The company said its new campaign message keeps waste from landfills and "supports the idea that waste reinvention is possible in the USA."
MFSC collects unnecessary and waste clippings and salvages from new upholstery and apparel manufacturing in the U.S. and Central America, then blends them into a variety of custom fiber mixes that can be put back into industrial processes.
In the next two years, MFSC's goal is to increase its waste collection efforts to 150 million pounds per year from 110 million pounds today.