Big Lots expanding closeouts
June 8, 2005-- Home Textiles Today,
COLUMBUS, Ohio — Having completed all “heavy lifting and defensive strategies” over the past three years to better build its brand nationally, tidy up its units and improve marketing to its customers, Big Lots Inc. is focusing this year and beyond on expanding its closeout offerings to all areas of its stores.
The company said today during its presentation at the Piper Jaffray Consumer Conference that it is in the process of anteing up its closeout product offerings to 60 percent from half of its assortment.
With external factors, namely rising gas prices, negatively impacting its consumer traffic and transactions, Big Lots said it is relying on closeouts to differentiate itself.
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