Green rug sales double for Colonial Mills
June 10, 2008,
Pawtucket, R.I. – Braided-texture area rug manufacturer cmi (Colonial Mills, Inc.) reports that year-to-date sales have spiked by 100% over last year for its “earthtone” and “bamboozle” eco-friendly lines of area rugs.
“We made the first step toward going ‘green’ in 2006 with our bamboozle collection of braided-texture bamboo rugs and then followed that up with our earthtone line of 100% jute rugs in the summer of 2007,” said Donald Scarlata, president and ceo of cmi. “The two collections created quite a buzz at High Point and have been selling well.”
The earthtone jute line comes in ovals and rectangles, with a natural beige colorway for informal indoor applications and protected outdoor environments such as porches. Second only to cotton in global consumption, jute creates thread that is strong, non-toxic, produces no residue, possesses low thermal conductivity and antistatic characteristics and is biodegradable, said cmi.
The made-in-the-U.S.A. bamboozle bamboo rug is offered under license from home decorator Janelle Jarous Lampp. The “rounded border rectangle” features 100% bamboo yarn and like the earthtone line, is reversible.
The company offers a range of accessories for each accent rug line, including chair pads, trivets, rug slices, heart rugs, stair treads, utility baskets, placemats, waste baskets and table runners.
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