Montgomery Ward in direct-to-consumer holiday push 

Chicago – The stores may be a distant memory, but the Montgomery Ward nameplate lives on, offering 50,000 products online at and in its 180-page holiday catalog, just now arriving in consumers’ mailboxes.

"Our holiday catalog debut last year was extremely well-received," said David Milgrom, president of Direct Marketing Services, which acquired the Montgomery Ward brand in 2004.

The retailer said it has made “a significant increase in holiday offerings” this year. Among the products are holiday décor, home and kitchen items, furniture, and entertaining and dining accessories, as well as broad ranges in apparel, toys and electronics.

The website is available in Spanish as well, with the click of the "En Español" button.

Featured Video

  • The Countdown to the ICON Honors Continues featuring Christophe Pourny

    Camera Icon More Videos


HTT digital edition

See the May 2017 issue of Home & Textiles Today. In this issue, we discuss our annual Market Basket survey, which finds higher prices and more polyester at leading retailers. See details!