Creative Bath Taps Beck for CreativeWare

To support the recent growth in its housewares division, Creative Bath Products has hired Richard Beck as sales and marketing manager for the company's CreativeWare line.

This includes branded products in tabletop, outdoor ware and other functional housewares products, explained Bob Weiss, director of sales and marketing, to whom Beck reports.

Beck brings more then 20 years of marketing and sales management experience within the housewares industry, having worked for Proctor-Silex/Schick, Mr. Coffee, Farberware, Himart, and Witmore.

During his first few weeks on the job, he will be evaluating the company's market share within all high-volume retailers and developing new sales opportunity strategies to improve Creative's business reach with new and existing customers.

"Customers and the end-users have embraced many of our new skus that were launched during the fourth and first quarters, and we are poised for exciting fall '07 and spring '08 selling seasons, for which Richard will be instrumental in managing and developing," Weiss said.

Home & Textiles Today Staff | News & Commentary

 Home Textiles Today is the market-leading brand covering the home and textiles markets, offering a comprehensive package of print and online products. Home & Textiles Today provides industry news, product trends and introductions, exclusive industry research, consumer data, store operations solutions, trade show news and much more.

Featured Video

Subscribe to
Home & Textiles Today eDaily
Receive the news you need to know about the trends in the industry delivered right to your inbox.

CURRENT ISSUE

HTT digital edition

See the June 2017 issue of Home & Textiles Today. In this issue, we discuss how U.S, ports are gearing up for the future, and what to expect from second half trade shows. See details!