Supima creates bridal sweepstakes contest
Home & Textiles Today Staff -- Home Textiles Today, February 9, 2010
Phoenix, Ariz. – Supima has launched a consumer marketing campaign targeting the bridal market called “Lasting Moments.” The grand prize: Supima linens.
To enter, brides-to-be must submit the story of their engagement to www.supimalastingmoments.com. Entries that get the most viewer votes each month will win luxurious and long-lasting Supima cotton home goods. They can also enter the contest through Facebook, Twitter and YouTube and register for monthly prizes.
In addition, the site offers links to bridal registries, retailers and wedding tips.
“We’re asking brides-to-be to share their own special stories at our new social media website,” says Supima president Jesse Curlee. “We believe they’ll enjoy sharing their experiences, and that others will enjoy hearing them.”
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